Project Description

Audrey Yap Su Ming
Managing Director
LL.B. (Hons)
LL.M.
Advocate & Solicitor, Supreme Court of Singapore
Advocate & Solicitor, High Court of Malaya
Solicitor, England and Wales
Registered Patent Attorney, Singapore
Registered Trademark Agent, Malaysia
Certified Patent Valuation Analyst
TÜV SÜD Professional Singapore Certified Management Consultant
Commissioner for Oaths, Singapore
Notary Public, Singapore
Phone: + 65 6358 2865
DID: +65 6929 6355
Fax: +65 6358 2864
Email: audrey@yusarn.com
Audrey is the Managing Director and Co-founder of regional ASEAN law firm Yusarn Audrey LLC headquartered in Singapore. She currently heads the Patent Practice of the Intellectual Property Department. Known as one of Singapore’s outstanding intellectual property experts, she has an international reputation, having received numerous awards for her role in shaping intellectual property portfolios of companies and industries for value and monetization, and advising countries on intellectual property policies. She is also a Certified Patent Valuation Analyst and TÜV SÜD Professional Singapore Certified Management Consultant helping MNCs, SMEs and government agencies monetize intellectual property portfolios for global growth.
Experience / Areas of Practice
Her area of practice includes intellectual property advice, filing and prosecuting patent, design and trademark applications both nationally and internationally, advising on the management, protection and enforcement of intellectual property rights, intellectual property monetisation, franchising and copyright advice. She has designed intellectual property strategy and building intellectual property portfolios for value. This requires familiarisation with the different protection regimes in various countries so as to better guide her clients as they go international.
From January 2023 to March 2024, Audrey was appointed the lead expert for World Intellectual Property Organization (“WIPO”) ASEAN Intellectual Property Valuation Project. Audrey has served as intellectual property expert for various international and regional WIPO projects, including a high-level international expert panel on global technology transfer under the WIPO Development Agenda framework.
Audrey was a member of the Steering Committee of Intellectual Property Office of Singapore (“IPOS”) designing the National Intellectual Property Competency Framework and worked on “Developing a Vibrant Market Place for Intellectual Property Transactions and Commercialisation” as part of the Intellectual Property Hub Master Plan for Singapore. She was an adjunct fellow of the Intellectual Property Academy of Singapore and served as an examiner for the IPOS Patent Agents Qualifying Examination Committee for several years.
Audrey served on the Innovation and Enterprise Industry Expert Panel for the National Research Foundation under Prime Minister’s Office of Singapore from 2014 to 2015.
She was a Member of the SMEC Council and chaired the SMEC Innovation Sub-Committee, Singapore Business Federation for several years. Audrey was also a Council Member of the Association of Small and Medium Enterprises (“ASME”) from 2011 to 2013 and the Chairperson of Singapore Prestige Brand Awards, a jointly organised event by Singapore Press Holdings’ Lianhe Zaobao and ASME in 2012 and 2013.
Audrey was previously a Law Lecturer at the University of Malaya, Malaysia prior to moving to Singapore in 1993.
Key Appointments
Audrey is a current Board Member of the Singapore Food Agency under the Ministry of Sustainability and the Environment. She served on the Board of Enterprise Singapore (a key agency under the Ministry of Trade and Industry) between April 2018 and March 2020. Audrey also served as Board Member of Intellectual Property Office of Singapore from April 2015 to March 2022.
Audrey served first as Independent Director and now as a Non-Executive Non-Independent Director in a SGX listed food manufacturing company. In May 2022, she was appointed to the Intellectual Property Committee of Mediation Center of China Council for the Promotion of International Trade (CCPIT) / China Chamber of International Commerce (CCOIC).
Audrey is currently Chairperson of the Singapore Innovation and Productivity Institute Pte. Ltd., and is Vice President of Singapore Manufacturing Federation. She is also Council Member of the Workforce Advancement Federation. She was a Member of SMEC Committee, Singapore Business Federation till mid-2022.
Audrey is also a Member of the WIPO–World Economic Forum International Steering Committee for the Inventor Assistance Programme. She was also the first ever delegate from Singapore to be appointed President of Licensing Executives Society International (“LESI”) from 2020 to 2021 after serving as Vice President for several terms, and also Past President of Licensing Executives Society Singapore. She continues to support LESI activities after stepping down from the Board of LESI, and serves as Vice Chair for its High Growth Technology Business Committee.
Publications
Audrey has authored many intellectual property related articles over the years, including those published in Les Nouvelle (a specialist journal for LESI), Advancing the Business of Intellectual Property and WIPO magazine (see https://www.wipo.int/wipo_magazine/en/2021/01/article_0002.html).
Audrey was also contributor to various chapters in the following books:
• Winning with IP: Realizing IP’s Potential for High Growth (2020);
• Winning with IP: Managing Intellectual Property Today (2022); and
• Franchising & Licensing Asia
Professional Honours
• Lawyer of the Year for Intellectual Property Law by The Best Lawyers in Singapore, 2024 and 2025
• Ranked “Notable Practitioner” in Singapore for Intellectual Property by asialaw 2024 Lawyer Ratings
• Ranked “Patent Star” in Singapore by Managing IP’s IP Stars, 2024
• Senior Accredited Director, Singapore Institute of Directors, 2024
• Ranked The A-List “Singapore’s Top 100 Lawyers” by Asia Business Law Journal, 2023 and 2024
• Recommended Individual for The World’s Leading Trademark Professionals, World Trademark Review 1000, 2018 and 2024
• The World’s Leading IP Strategists, London based IAM Strategy 300, 2009 to 2024
• Awarded “MinLaw Partner of the Year Award” by Ministry of Law, Singapore, 2022
• Awarded “Quality Partners Award” by the Housing Development Board of Singapore, 2018
• Market-Leading Lawyer for Intellectual Property, asialaw, 2018
• Singapore’s WIPR Leader, World IP Review, 2016 to 2017
• Top Women in Business Law in Singapore, Euromoney, 2014
• Singapore’s Leading Lawyer in Who’s Who Legal, 2008
Professional Associations and Memberships
• International Trademark Association (INTA) – Associate Member
• Asian Patent Attorneys Association (APAA) – Singapore Group – Organisation Member
• International Association for the Protection of Intellectual Property (AIPPI) Singapore – Corporate Member
• Association of Singapore Patent Attorneys (ASPA) – Ordinary Member
• Singapore Chinese Chamber of Commerce & Industry – Ordinary Corporate Member
• Singapore Institute of Directors – Member
• Singapore Manufacturing Federation – Manufacturing Services Member and Vice President
• Licensing Executives Society Singapore – Member and Past President
• Law Society of Singapore – Member
• Singapore Academy of Law – Member
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